Largest Urban Scyscreen in Aisa
Jun 25th, 2007 by Chris
Beijing to be exact. 250 Meters long stretching across a mall in the city and providing some crazy visuals for everyone to stare at. This is the largest LED display in Asia.
The wonderful thing about the skyscreen (maybe it better to call it ’screensky’?) is that it is deliberately placed in periphery of our attention. As a result of its modest and well chosen location it integrates beautifully within the environment, providing the Beijing population with a wonderful and non-obtrusive immersive experience. If they keep up the skillful and high level quality of visuals, the skyscreen may grow to become one of the major icons of Beijing. In general, it sets a new standard for urban screens. If this is the future of public LED screens, I don’t mind if they tile some more here and there.

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